Mustafa Almodares came to Dubai with a clear objective: get his consulting business established and build a new base in the UAE. As he explains, he chose Dubai because he saw it as “a very business-friendly place” and also “a great place for families.”
But deciding to move to Dubai was only the beginning. He still had to navigate the process of getting his business set up, obtaining his visa and securing his Emirates ID. After speaking with several people about the process, he says the experience was frustrating until he found GenZone.
“Many of them gave me headaches, except for one, which is GenZone,” Mustafa says.
Why Dubai, for a US Finance Consultant
“The reason I chose Dubai to move to is because it is a very business-friendly place,” Mustafa explains. “It’s a great place for families. That’s where I’m going to be moving my family as well.”
For Mustafa, the decision was about more than business. He also saw Dubai as a place where he could eventually move his family.
“It is a place that lets you start up your business very easily,” he adds, “specifically when you have the right people.”
For finance professionals in particular, part of that appeal is the tax environment. It’s worth understanding how the UAE’s 0% and 9% corporate tax rates work before you make the move.
“Many of Them Gave Me Headaches”
Before landing on GenZone, Mustafa spoke with a number of people about getting his business started.
“I spoke with many people when I came to Dubai to get my business started, and many of them gave me headaches, except for one, which is GenZone,” he says.
Mustafa doesn’t go into detail about the problems he encountered with other providers.
What he does make clear is that the experience was frustrating enough for GenZone’s straightforward approach to stand out. It’s a common story, and one reason why the cheapest business setup consultant in Dubai often ends up costing more.
Clear Pricing and a Structured Payment Schedule
What set GenZone apart, in Mustafa’s account, was straightforward transparency, delivered before he’d committed to anything.
“I spoke with GenZone about what I needed, and the entire process for me to set up, and they gave me a clear breakdown, clear pricing, and a payment schedule,” he says. “So there was no upfront payment in full or, you know, shady workarounds like the other companies provide. They were very straightforward.”
For Mustafa, the difference was the clarity of the process. GenZone explained what he needed, provided clear pricing and outlined a payment schedule before the process moved forward.
“They said they’ll take all the worries off my shoulders, and they’ll take care of everything,” Mustafa recalls. “Which they did.”
Visa and Emirates ID, on the Timeline He Was Given
Within the timeline GenZone gave him, Mustafa says he had his Emirates ID and visa, with the setup process completed for him.
“Within the timeline they gave me, I had my Emirates ID, I had my visa. Everything was done for me,” he says.” I am now living in Dubai, stress-free, worry-free, thanks to GenZone,” he says.
For international business owners planning a similar move, having a clear timeline and a team handling the setup process can make the transition considerably easier. If you want to see how the visa and residency pieces fit together, our Dubai residency guide walks through the essentials.
Hear It From Mustafa
Watch Mustafa tell the story in his own words in the short video below.
The Verdict
Mustafa’s story doesn’t have a single dramatic turning point. It has a pattern: he spoke to several people, found the experience frustrating more often than not, and found the opposite with GenZone, clear pricing upfront, a payment schedule instead of a lump sum, and a timeline that held. For a US finance consultant establishing a consulting business in Dubai, that clarity was the whole story.
If you’re considering a similar move, you can book a free 30-minute strategy call with GenZone to discuss what’s involved, understand the costs, and see how quickly you could get your business up and running in Dubai. There’s no commitment required. You can also read all our Dubai case studies to see how other founders have made the move.


